Conference Agenda

*Session descriptions, presenters, and timing are subject to change

Center Hall Lobby

7:30 am:  Registration Opens; Continental Breakfast

Center Hall A

8:15 am:  Roundtables Discussions with community leaders

9:00 am:  Welcome; Greetings

9:15 am:  Keynote Address " Beyond Grants and the Grantor/Grantee Relationship:Philanthropy and the
                Rest of the Social Sector" presented by Ralph R. Smith, Senior Vice President, Annie E. Casey Foundation
                introduced by Mike Bisesi, Director, Center for Nonprofit and Social Enterprise Management, Seattle University

                

Center Hall A

10:00 am Break:  Visit our Exhibitors; UW Evans School and Seattle University MNPL Student Poster Presentations

Fourth Floor Meeting Rooms

10:30 am concurrent Sessions:

Room 401

Master Class: Making Poverty History: Challenge or Fantasy
Persistent intergenerational poverty is and has been a concern of those who care about social justice and
domestic tranquility.  Over the past several decades, poverty has emerged as an increasingly urgent challenge
undermining our commitment to an opportunity society, compromising our effort to build a strong economy
amidst a new era of global competitiveness, undermining our nation’s moral authority threatening our national security. 
The open question in this is, post-Katrina era, whether we will find the courage to break the silence, end the euphemisms
and take up the difficult work essential to transform policy, practice and culture in ways that will allow the next generation
to view persistent intergenerational poverty as history and not destiny.

• Presenter: Ralph R. Smith, Senior Vice President, Annie E. Casey Foundation

  Target Audience: Anyone interested in social justice

Room 402

What Does Representation Mean?

As nonprofits grow and become increasingly professionalized, it can be more challenging to build boards that reflect the
communities served. In order to establish the lines of communication and honest accountability, do you need a board that
represents your constituency? And if not, how do you ensure a voice for the people affected by the decisions your organization faces?
This session will explore these questions and unpack assumptions many of us have around who “should” be on the board. It will be
interactive; participants will have the opportunity to join the panelists.

• Presenters: Lee Harper, Assistant Director, Solid Ground; Grace Chien, Executive Director, Girl Scouts Totem Council;
  Susie Burdick, CEO, Hearing Speech and Deafness Center; Someireh Amirfaiz, Executive Director, Refugee Women’s Alliance,
  George Reynolds, Board Member, Family Services of King County
• Target Audience:  Anyone interested in exploring the question “What does representation mean?” further.
  

Room 403

Transforming Nonprofit Programs and Organizations to Better Serve the Community

This workshop will be interactive and participatory, while including some case studies where programs and organizations
have been redesigned to better utilize limited resources, adapt to changing funding landscapes and better serve the community. 
Presenters will provide suggested steps and approaches used with change initiatives, along with resources for future reference. 

• Presenters: Jennifer Martin, Associate Director of Youth Services at YWCA of Seattle–KingCounty–SnohomishCounty,
  and Janet Boguch, Principal, Consultant and owner of Non-Profit Works and Senior Governance Consultant to
  BoardSource/Washington, D.C.
• Target Audience:  For program managers and leaders of nonprofit organizations, grantmakers, and board members who
  want to understand how nonprofits can adjust current programs, revise organizational direction and/or align resources with
  community need instead of historical precedent or beloved projects.

Room 407

The Power of Brand + Design: Strong Relationships, Strong Results
Design is one of the most powerful tools for communicating brand emotions. It is the glue that connects logic and
reason with imagination and feelings. Good design expresses the essence of your brand in ways that speak directly
to the emotions. This session will explore how brand and design fundamentals come together to create powerful lasting
messaging with measurable results. Explore how design and message communicate intangible benefits to your audience
through tone, style, color, attitude: loud or quiet, hip or elegant, exclusive or accessible.

• Presenters: Dale Hart, Principal and Creative Director, and Mary Weisnewski, Principal and Brand Strategist at Methodologie
• Target Audience: For Nonprofit Marketing and Communication staff, Executive Directors and all others who are
  interested in branding and communication
  

Room 408

Trends in Volunteerism: Tailoring Your Volunteer Opportunities to Engage Strategic Populations

Successful organizations tailor their volunteer opportunities to meet the needs of different populations of volunteers.
This session will highlight three emerging groups of volunteers: corporate volunteers, generation Y volunteers
and boomers (50+) with suggestions for how to tailor volunteer programs to engage each population.

• Presenters:  Patrick Kelley, Volunteer Initiatives Manager, United Way King County and Derek Wentorf,
  Volunteer Coordinator, United Way King County
• Target Audience: For Nonprofit staff, Executive Directors and all others who work with volunteers
  
  

Room 409

The Next Big Thing: Cost Allocation
“Potentially the next big area of accounting fraud” according to CFO Magazine, the allocation of costs between program
and supporting activities is an often-confusing aspect of not-for-profit accounting. Increasing pressure from donors to
reduce management and fundraising costs can pressure not-for-profit organizations to aggressively categorize costs
as program activities. So, where do you draw the line? How can you present your organization in the best possible light
without actually deceiving your donors? This session covers the accounting rules for allocating costs, with a focus on practical,
every-day application of those rules.  

• Presenter:  Sharron O’Donnell, CPA, Senior Manager, Bader Martin P.S.
• Target Audience:  Leaders of mid-size/larger organizations
  

Center Hall A

12 Noon:  Luncheon

Presentation of the 2007 Evergreen Award presented by Robbie Rohr, Executive Director, Executive Alliance

Evergreen Award Recipients: The Master Builders Care Foundation, Bridgeways, Washington Trails Association

Luncheon Address:  “Boldness, Power, and Magic—Why Dreaming Big Works!”

Fourth Floor Meeting Rooms

1:30 pm Concurrent Sessions:

Room 401

Issue Advocacy: The Role of the Nonprofit Leader  
This workshop is based on the perspective that advocacy should be a significant and expected part of the role of nonprofits...
and that it is the responsibility of the Executive Director to assure that advocacy is  included in her/his  own job description and/or
specifically delegated to another staff person. We will explore a variety of ways that this is accomplished in our community as well as
discussing how to get your agency to this position and the role of board members.

• Presenters: Steve Daschle, Executive Director, Southwest Youth and Family Services, Phil Sullivan, Executive Director,
  Senior Services of Snohomish County
• Target Audience: Leaders interested in incorporating advocacy into organizational and staff expectations.

Room 402

Diversity for Real in the Nonprofit Workplace:
Why We Fail to Reach Our Goals and How to Broaden the Base of Support to Succeed

How can we set and achieve goals for diversity, authentically celebrate this richness, and become anti-bias institutions?

This session will explore the definition of inclusion and how to operationalize it in our environments without making it an

"add-on" by sharing ideas and strategies that already work and building on them to improve workplaces cultures.

• Presenters:   Marja Brandon, Founding Head, Seattle Girls' School; Gale Picker, Family Leadership Fund;
  Leah McCullough, LCM Consulting; Rosetta Lee, faculty member, Seattle Girls' School
• Target Audience:  For all, especially organization leaders who set the tone for their workplaces

Room 403
Public Policy

This session will invite observers of the political scene in Olympia to discuss recent developments of importance to nonprofits and identify issues that will reward (require?) attention in the months ahead. The session will also explore ways nonprofits in Washington State can be more effective in making sure our voices are heard in the policy-making process affecting the field. (Note: this session will use as a case study the legislation proposed by the Secretary of State's office to make changes in Washington's charitable solicitations law).

• Presenters: Putnam Barber, Senior Policy Consultant, Executive Alliance (moderator); Zach Carstensen, Government Affairs, Jewish Federation of Greater Seattle; Shane Hamlin, Legislative Liaison, Office of the Secretary of State.
• Target Audience: Public affairs staff, legislative liaison and lobbyists, board members with an interest in legislation affecting nonprofits, their management and governance
  

Room 407

Board Best and Worst Practices: Can This Board Be Saved?

According to the authors of Governance as Leadership: Reframing the Work of Nonprofit Boards,
“Behind every scandal or organizational collapse is a board (often one with distinguished members)
asleep at the switch.” This session will examine successful and, perhaps more intriguing, unsuccessful
governance experiences.

• Presenter: Yvonne Harrison, Seattle University;John Hormann, Author and Former IBM Executive;
  Vic Murray, Adjunct Professor, University of Victoria, BC; Donna Whitford, Board Chair, St. Joseph’s Parish Baby Corner
• Target Audience: Board members and Executive Directors interested in board management
  
  

Room 408

Strategic Communication
Strategic communications enable nonprofit organizations to increase name recognition, boost fundraising,
help to recruit and expand membership, as well as advance changes in public policy.  This session will
explore how strategic communications add value and inform tactics for success in fundraising, media relations,
public affairs, issues management, and stakeholder outreach.   

• Presenters: Moderator, Amy Wales, Public Relations Manager, Pacific Northwest Research Institute; Ellen Cole, Communications Director,
  Program for Appropriate Technology in Health (PATH); Katia Blackburn, President, Blackburn Communications;
  George Griffin III, President and CEO, G3 & Associates, Inc.; Stephanie Ellis Smith, Founder/Executive Director, Central District Forum for Arts & Ideas
• Target Audience: Executive Directors, Board members, Marketing or Communication staff interested in learning more about
  strategic communication.

Room 409   

 Arts and Culture as Engines of Social Change

Young people are less involved in the affairs or needs of the communities that surround them. Are our future

citizens and leaders getting appropriate encouragement and direction? Through the arts we grow an understanding

of humanity and become more engaged in the world around us. The arts provide an intergenerational, multicultural,

and multi-faith engine powered to drive social change. The arts also bridge barriers of language, culture, and religion

to motivate, illuminate, sooth and validate. This session will highlight strategies to involve youth in ways that inspire

positive civic engagement.

• Presenters:  Angela Castañeda, Seattle University MPA Graduate, facilitator; Lisa Fitzhugh, Founder and Executive Director,
  Arts Corps; Jourdan Keith, Founder and Director Urban Wilderness Project; Rebecca Sadinski, Executive Director,
  Powerful Schools; and Liz Vivian, Manager, Global Corporate Citizenship, Boeing.
• Target Audience: For directors, organizers, funders, and advocates of programs for youth arts, leadership training,
  arts in education, community outreach and involvement.
  
  

Center Hall A

2:45 pm Break: Exhibits Open; Student Poster Presentations; Please turn in your Exhibitor Passports

Fourth Floor Meeting Rooms

3:00 PM Concurrent Sessions:

Room 401

Learning From Our ‘Experiences’

 The majority of us have had painful ‘learning’ experiences in our professional lives.  We are resilient and
take them in stride, but often keep them to ourselves and do not attend to the healing that would make
us better leaders.  This session will begin with the sharing of a number of such stories and include the
application of several leadership models as well as discussion of how to learn from the experiences and
move forward with grace towards more rewarding and effective leadership. Participants will have the opportunities
to learn from each other in a well facilitated interactive setting. 

• Presenters: Jane White Vulliet, CEO, Campfire USA Central Puget Sound Council,
  Robbie Rohr, Executive Director, Executive Alliance, Bob Ness, Ness Consulting
• Target Audience:  Any participant who has gone through a challenging work related experience

Room 402

Race & Philanthropy

Among the newest developments in philanthropy are responses to our nation's shifting demographics -

the rise in numbers of people of color on the grantor side of the giving equation. At the same time, a

recent study shows that funding for minority-led nonprofits and organizations that impact people of

color remains low. How does the engagement and inclusion of communities of color in philanthropy

benefit the field? What are the implications for nonprofit organizations and the communities they serve?

• Presenters: Richard Woo, CEO, Russell Family Foundation; Bookda Gheisar, Executive Director,
  Social Justice Fund; Emma Moreno, City of Seattle Neighborhood Matching Fund; Ruby Love, UWKC &
  Black Philanthropy Trust; Vaughnetta J. Barton, Advancement Director, Philanthropy Northwest
• Target Audience:  For grantseekers interested in hearing funders' perspectives on the field

Room 403

Successful Succession:  What’s a Nonprofit to Do?

 The corporate talent wars of the eighties and nineties are child’s play compared to the leadership gap
facing nonprofits over the next decade.  What can you do today to help ensure that the best executive directors
and board members agree your organization is THE place to be in 2015?

• Presenter:  Sam Pettway, Founding Director, BoardWalk Consulting
• Target audience:  Board members, executive directors and funders committed to capacity building

Room 407

The Nuts and Bolts of Nonprofit Mergers and Consolidation

Designed to give participants a sense of what nonprofit mergers are all about, topics will include:  rationale for
mergers and consolidation; forms of nonprofit mergers; creating a vision for a successful merger; critical success
factors; overcoming barriers; and managing stakeholders expectations, hopes, and fears. 
The session will also give examples of typical merger processes, and summarize lessons learned from local mergers.

• Presenter: Jan Glick, Principal, Jan Glick and Associates
• Target Audience: Executive Directors, Board Members, funders or consultants interested in learning more about
  the subject of nonprofit mergers

Room 408

“Liberating Structures: Unleashing Talent and Innovation”

Liberating Structures are the processes, rules and infrastructure that make it easy for people to be

creative, adaptable, build on each other’s ideas, and get results.  In a lively practice-as-you-learn

session, we will explore powerful approaches to unleashing talent and innovation.The focus will be on using
the materials-and-imagination-at-hand rather than creating detailed plans and elaborate budgets. 

• Presenter: Keith McCandless, Co-Founder, Social Invention Group
• Target Audience: EDs, all managers and direct service folks interested in innovation

Room 409

Immigrants and Immigration: The Baseline for Why We Should Care

This session will begin with a short presentation of the profile of immigrants in Washington State.  Given the current

numbers and projected growth, the session will explore the reasons why it is important for all sectors of our society

to re-think who they serve and the best ways to reach those populations.  We will also discuss the challenges and

opportunities of national and state immigration reforms that could have significant impact on our work.

• Presenter: Pramila Jayapal , Founding and Executive Director, Hate Free Zone; Heather Hallman,
  Community Support Services Coordinator, Hate Free Zone
• Target Audience: Staff and directors working in access to services, policy and rights areas that either interact with
  immigrants now, or want to expand their work and skills to do so

4:15 pm : Conference Closes

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